Celsius Network has a mission to harness blockchain technology to provide unprecedented financial freedom, economic opportunity, and income equality for the 99%. They needed a responsive and robust marketing strategy that would tap new audiences.
Develop last-minute campaign ideas for banner ads, video placements, and SEM management. Create convertible content that would increase time on site and conversions.
We deployed ads that had a history of strong performance but then tailored those same concepts to a broader age range in different locations. We also worked closely with AdRoll and third party websites like TradingView for additional deployment and support.
With our strategy and partnership, we were able to increase SEO by 66.5%. Bounce rates also significantly decreased, and app downloads were up by 24%.
"Yellow Lion was fantastic. They would take calls at all hours, and weekends, to get the job done. They really took care of us and were committed to Celsius Network."
Kristen Ryan, Director of Marketing @Celsius